What is Social Media Marketing?
With millions of Australians on Facebook every day, it makes sense to ensure your small business is on there too. Using Facebook’s advanced targeting capabilities, you can zero in on specific customers and make the most of your ad spend. To get your money’s worth, it’s critical to take advantage of this incredible targeting power with the help and assistance of someone who knows what they’re doing.
What is the difference between Organic and Paid Social Media Marketing?
Organic Social Media Marketing
Organic Social Media Marketing is when you post content on your Business's facebook page. These posts will only appear in the news feeds of some of the people who already like your facebook page.
Paid Social Media Marketing
Paid Social Media Marketing is when you pay to promote your social media content to reach new and existing facebook users. Through building target audiences you can target users who are most likely to engage with or be interested in your business. If you wish to grow your brand through social media you must deploy paid social media campaigns.